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What to Expect in a Focus Group

Research Strategies, Inc.’s clients come to us from word of mouth referrals. Our clients, both large and small, know you can’t use cookie cutter research to accurately understand “What Your Customers Think.” Research Strategies, Inc. delivers those research results in common sense, actionable reports!

Some of Our Clients

 
 

Business Experience

Established in 1986, Research Strategies, Inc. is a full-service consumer, public opinion and business-to-business market research company. Our team of 22 in-house analysts, telephone researchers and in-field researchers has conducted over 2,600+ qualitative and quantitative research projects across a wide range of categories throughout the United States, Canada, Mexico and the Caribbean

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Legal Experience

Research Strategies, Inc. has conducted Mock Trial/Legal Focus Group recruiting, Community Attitude Studies, Change of Venue Studies, Shadow Jury recruits and Post – Jury analysis throughout the United States and its territories for over 23 years. These legal research projects have influenced the decisions and legal strategies used in a number federal and district courts in most every state.

This work has included providing logistical support, recruitment, moderation and analysis assistance for over 600 “Legal Focus Groups/Mock Trials” in most of the 50 states. Providing the research for over 29 Community Attitude Research studies since 2004 and Research for over 43 “Change of Venue” decisions in 39 federal courts since 2019. This research has impacted decisions in many high-profile cases. In addition, we have assembled several “Shadow Juries” so attorneys have a real-time evaluation of their court presentation and strategies. And conduct “Post Jury Analysis” to better understand verdicts and opinions of the juries.

The success of our research comes from using only an RDD methodology, delivering individuals who have not been previously conditioned from participating on legal panels or other research sessions. Many legal consultants; major legal firms using in-house research; and the United States Department of Justice considers Research Strategies, Inc. a premiere legal research resource.

In-Field Researchers

Research Strategies, Inc. offers professionally trained In-Field Researchers located throughout the United States including: Atlanta, Biloxi/Gulfport, Birmingham, Charlotte Denver, Fresno, Huntsville, Marksville, Memphis, Mobile, New Orleans, Palm Springs, Pensacola, San Diego and Yuma. Each of Research Strategies’ In-Field Researchers is carefully selected for their demeanor and ability to meet strangers.

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Understand your Market

Research Strategies Inc., has spent the better part of 40+ years helping our clients understand their own clients.


The Right Fit

Let our 40+ years of experience work for you, and your customer base.


Out Bound Telephone Call Center

Research Strategies, Inc.’s in-house 24-Computer Station (CATI like) Telephone Operations Center is located in Mobile, Alabama. This center is manned with professionally trained researchers, specifically selected for their demeanor and speaking ability. We offer multi-language interviews and are capable of reaching any area in North America. The Consumer Telephone Operations Center usually operates Sunday through Thursday from 11:00AM to 9:00PM in each time zone.

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